Are you familiar with book trailers? I've seen them start popping up in the last year or so on the Internet and, like most things, some are really good and some are kind of terrible.
If you haven't seen any book trailers, they're pretty much exactly what you'd expect - a little video introducing the main storyline of a book, just like a movie trailer does. Some of them are made by fans and some are made professionally by the author's marketing group.
A few examples:
This is the book trailer for "The Hunger Games" and I think it's . . . not very good. And I loved "The Hunger Games."
This one, on the other hand, for "Love, Stargirl," is excellent, I think:
I think the idea isn't bad - it could be handy to send along to someone if you'd recommended the book to them. But they are also often poorly done and ruin your personal images of the characters and locations. I prefer the ones that don't include faces.
A few others if you want to spend 10 minutes on YouTube:
The September Sisters
A Curse Dark as Gold
What do you think? Love them? Hate them? Never heard of them?